STØCK is an independent coffee shop and deli based in south Liverpool that focuses on organic vegetarian and vegan food.
The owner sought to develop a brand that would effectively embody the essence of the fresh and healthy culinary offerings prepared by STØCK, while maintaining seamless adaptability across various assets.
Given its Scandinavian-inspired name, it was only natural to embark on a Nordic Design-inspired brand. Building upon this concept, the visual identity was thoughtfully crafted to embrace clean elements and a neutral colour palette, mirroring the aesthetic principles of Nordic design. At the heart of the identity lies a versatile and modern geometric logotype, carefully designed to seamlessly adapt to a wide array of products and surfaces. Its understated and minimalist appeal epitomise the essence of the brand and ensure a cohesive and timeless visual presence.
An elegant, enduring, and subtly sophisticated aesthetic for a health-oriented deli and coffee shop.
